Alewia’s Hair Care is a black-owned hair care business founded by Alewia Roba.
“Self-care is investing in your confidence, and the hair on your head serves as your crown.” Alewia’s Hair Care is handmade with no harsh chemicals and sulfate-free. Each product is curated to provide organic oils that help your hair grow, stay moisturized, and beautiful. According to cosmetic research, hair products aimed at black women contain chemicals linked to early puberty, obesity, and increased breast cancer risk. Alewia Roba hopes to change all that with her products.